--- title: HS&R Sales and Marketing Solutions description: HS&R is a Sales and Marketing Agency specializing in Western U.S. providing solutions for organizations that manufacture, sell, and market food products. --- [View HS&R Fresh](https://www.hsrsales.com/fresh) Mobile Menu # Next level produce brand representation. Growing brands through incremental growth and vetted strategies. [Learn More ](https://www.hsrsales.com/business-solutions?hsLang=en) [Contact Us ](https://www.hsrsales.com/contact-us?hsLang=en) The need to connect with retailers and brands at the right time can be a complex problem, but the solution doesn't have to be. HS&R's fresh product and produce division has the experience and knowledge necessary to promote and market fresh product in the right place, at the right time. ![hsrf-1](https://www.hsrsales.com/hs-fs/hubfs/hsrf-1.jpg?width=766&height=578&name=hsrf-1.jpg "hsrf-1") ![hsrf-2-1](https://www.hsrsales.com/hs-fs/hubfs/hsrf-2-1.jpg?width=763&height=772&name=hsrf-2-1.jpg "hsrf-2-1") Utilizing the connections and relationships HS&R has forged over the past several decades, the HS&R Fresh team is the right fit to bridge the gap between your product and the retailers in your market. The fresh marketplace is always changing and is as hands-on as ever. Every retailer and brand has unique qualities and personalities that need to be both accounted for and represented as they are presented to consumers. ### Through proven tactics and state-of-the-art analysis, HS&R Fresh can offer both accountability and actual execution for your merchandising plans. ![](https://www.hsrsales.com/hubfs/Shawn%20Dagen%20(2).jpg) ## Leadership ![](https://www.hsrsales.com/hubfs/Shawn%20Dagen%20(2).jpg) ![](https://www.hsrsales.com/hubfs/glenn-backenstoe.png) ![](https://www.hsrsales.com/hubfs/tom-mirabella.png) ![](https://www.hsrsales.com/hubfs/nanette-andersen.png) #### Shawn Dagen VP - General Manager 30 Years Industry Experience #### Glenn Backenstoe Seattle/WA Area Produce 46 Years Industry Experience #### Tom Mirabella Portland/OR Area Produce 34 Years Industry Experience #### Nannette Andersen Nor Cal Director of Business Development 17 Years Industry Experience ## Produce Category Experience - Produce Beverages - Fresh Cut/Backroom Product - Packaged Baking and Snack Nuts - Refrigerated Salad Dressing and Dips - Packaged Salad - Asian Healthy/Meat Alternatives - Packaged Vegetables - Dry Produce - Died Fruit, Salad Toppings - Bulk Commodities ![family](https://www.hsrsales.com/hs-fs/hubfs/family.png?width=960&height=800&name=family.png) ## Why HS&R Fresh? #### Entreprenerial "Best in Class" team with a proven track record [ Learn More ](https://www.hsrsales.com/why-hsr?hsLang=en) #### Access For Success Key customer penetration at all levels [ Learn More ](https://www.hsrsales.com/why-hsr?hsLang=en) #### Headquarters & Retail A proactive, focused, solution based selling organization [ Learn More ](https://www.hsrsales.com/why-hsr?hsLang=en) #### Think Smarter Focused on the Future (Technology and Succession) [ Learn More ](https://www.hsrsales.com/why-hsr?hsLang=en) ## Our Partners HS&R is committed to driving sales growth in the western US and the rest of the United States through our marketing partners. the specialists at HS&R are Western US specialists with deep rooted relationships and experience driving sales with our [Retailer Partners](https://www.hsrsales.com/why-hsr?hsLang=en).   [![View Retail Partners](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/19615027/1fdf01b7-10ed-412b-9ee0-8dd79195ff48.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/19615027/1fdf01b7-10ed-412b-9ee0-8dd79195ff48) ![OSMG US map](https://www.hsrsales.com/hs-fs/hubfs/map.png?width=802&height=539&name=map.png "OSMG US map") ## Retail Partners Northern California Southern California Pacific Northwest Arizona Denver ![kehe](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/kehe.png?width=456&height=223&name=kehe.png) ![worldmarket](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/worldmarket.png?width=826&height=264&name=worldmarket.png) ![raley](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/raley.png?width=881&height=404&name=raley.png) ![C&s wholesale](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/C%26s%20wholesale.png?width=544&height=218&name=C%26s%20wholesale.png) ![superstore](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/superstore.png?width=557&height=424&name=superstore.png) ![tonys](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/tonys.png?width=395&height=282&name=tonys.png) ![unfi](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/unfi.png?width=345&height=261&name=unfi.png) ![lucky](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/lucky.png?width=777&height=346&name=lucky.png) ![foodmart](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/foodmart.png?width=873&height=205&name=foodmart.png) ![grocery-outlet-bargain-market](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/grocery-outlet-bargain-market.png?width=120&height=120&name=grocery-outlet-bargain-market.png) ![savemart](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/savemart.png?width=899&height=213&name=savemart.png) ![safeway](https://www.hsrsales.com/hs-fs/hubfs/logos/N%20Cal/safeway.png?width=974&height=351&name=safeway.png) ![albertsons](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/albertsons.png?width=338&height=270&name=albertsons.png) ![dpi specialty foods](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/dpi%20specialty%20foods.png?width=878&height=160&name=dpi%20specialty%20foods.png) ![vons](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/vons.png?width=992&height=360&name=vons.png) ![food4less](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/food4less.png?width=699&height=190&name=food4less.png) ![kehe](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/kehe.png?width=456&height=223&name=kehe.png) ![starterbros](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/starterbros.png?width=1018&height=262&name=starterbros.png) ![pavilions](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/pavilions.png?width=819&height=196&name=pavilions.png) ![unfi](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/unfi.png?width=345&height=261&name=unfi.png) ![ralphs](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/ralphs.png?width=623&height=250&name=ralphs.png) ![northgate market](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/northgate%20market.png?width=594&height=199&name=northgate%20market.png) ![superior-grocers](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/superior-grocers.png?width=585&height=284&name=superior-grocers.png) ![smartfinal](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/smartfinal.png?width=977&height=179&name=smartfinal.png) ![wincon](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/wincon.png?width=778&height=307&name=wincon.png) ![albersons-companies](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/albersons-companies.png?width=926&height=321&name=albersons-companies.png) ![unfi](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/unfi.png?width=555&height=421&name=unfi.png) ![c&s wholesales](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/c%26s%20wholesales.png?width=592&height=237&name=c%26s%20wholesales.png) ![nwg](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/nwg.png?width=555&height=200&name=nwg.png) ![tonys](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/tonys.png?width=395&height=282&name=tonys.png) ![safeway](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/safeway.png?width=776&height=280&name=safeway.png) ![haggen](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/haggen.png?width=968&height=265&name=haggen.png) ![albertsons](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/albertsons.png?width=338&height=270&name=albertsons.png) ![kehe](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/kehe.png?width=456&height=223&name=kehe.png) ![qfc](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/qfc.png?width=480&height=276&name=qfc.png) ![urm](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/urm.png?width=585&height=255&name=urm.png) ![new-seasons](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/new-seasons.png?width=654&height=150&name=new-seasons.png) ![wbx](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/wbx.png?width=480&height=354&name=wbx.png) ![fredmeyer](https://www.hsrsales.com/hs-fs/hubfs/logos/PNW/fredmeyer.png?width=765&height=216&name=fredmeyer.png) ![albertsons](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/albertsons.png?width=338&height=270&name=albertsons.png) ![dpi specialty foods](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/dpi%20specialty%20foods.png?width=878&height=160&name=dpi%20specialty%20foods.png) ![frys](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/frys.png?width=428&height=246&name=frys.png) ![food city](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/food%20city.png?width=585&height=262&name=food%20city.png) ![sprouts](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/sprouts.png?width=830&height=359&name=sprouts.png) ![kehe](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/kehe.png?width=456&height=223&name=kehe.png) ![unfi](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/unfi.png?width=345&height=261&name=unfi.png) ![bashas](https://www.hsrsales.com/hs-fs/hubfs/logos/AZ/bashas.png?width=710&height=250&name=bashas.png) ![safeway](https://www.hsrsales.com/hs-fs/hubfs/logos/Denver/safeway.png?width=776&height=280&name=safeway.png) ![king-soopers](https://www.hsrsales.com/hs-fs/hubfs/logos/Denver/king-soopers.png?width=555&height=483&name=king-soopers.png) ![albertsons](https://www.hsrsales.com/hs-fs/hubfs/logos/Denver/albertsons.png?width=338&height=270&name=albertsons.png) ## Why HS&R A seasoned blend of experience, passion, execution and ongoing optimization keeps HS&R on the cutting-edge of the industry. Couple that with deep roots and relationships all over the West and you have a team that can take your brand to the next level. [![Learn More](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/19615027/fade26d4-0a56-4493-b2cc-98658ff4b67c.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/19615027/fade26d4-0a56-4493-b2cc-98658ff4b67c) - Business Management Tools - Schematic Analysis and Headquarter Follow Up - Accurate Forecasting and Program Evaluations ## Contact HS&R Fresh Please reach out to Shawn Dagen with any questions. ** [(925) 998-5067](tel:9259985067)